New York Auto Museum

Multi-Concept Proposal

Concept 1 - Beyond the Wheel

Concept Overview: "Beyond the Wheel" is a high-end travel series that combines the thrill of luxury cars with global exploration. Hosted by a charismatic celebrity and a knowledgeable car expert, the show takes viewers on an exclusive tour of the world’s most opulent destinations, featuring rare, high-performance automobiles. Each episode highlights a different city, blending automotive insights, glamorous lifestyles, and luxury experiences, offering viewers an inside look at living in the fast lane.

Format: Each episode follows the hosts as they arrive in an exotic location, reveal and test-drive a luxury car, and indulge in the lavish experiences of the destination: private yacht tours, gourmet dining, high-end shopping, and more. The celebrity host brings charm and relatability, while the car expert offers technical insights, creating a fun dynamic between the two. The show combines travel, automotive reviews, and humor, with visually stunning production.

Hosts:

Lead: A charismatic celebrity/influencer with a strong fanbase, blending humor and elegance while stepping outside their usual roles to attract a broad audience.

Co-Host: A passionate car expert with deep knowledge of luxury and performance vehicles, providing expert insights to balance the show's glamour.

Target Audience:

  • Car enthusiasts interested in luxury and performance vehicles.

  • Viewers who aspire to experience high-end lifestyles and exclusive travel.

  • Fans of the celebrity host and those who enjoy glamorous, entertaining travel content.

Unique Selling Points:

  • Dual Appeal: The blend of star power and automotive expertise attracts a broad audience.

  • Global Exploration: Each episode showcases a new exotic destination.

  • High-End Production: Stunning visuals and luxurious settings elevate the viewing experience.

  • Witty Banter & Chemistry: The natural humor and contrasting personalities of the hosts keep the show engaging.

  • Behind-the-Scenes Access: Insight into the craftsmanship of both cars and destinations.

Episode Ideas/Locations:

  • Monaco: Ferrari/Lamborghini, private yachts, nightlife.

  • Dubai: Bugatti, desert safari, luxury hotels.

  • Beverly Hills: Classic muscle cars, Rodeo Drive shopping.

  • Milan: Maserati, fashion experiences.

  • Tokyo: Nissan GT-R, Japanese car culture, Michelin star sushi restaurant.

Partnerships & Sponsorships: Luxury car brands (Ferrari, Porsche, Bugatti), high-end travel services, and designer brands are ideal partners.

Conclusion: "Beyond the Wheel" offers an exciting, visually captivating journey through the world of luxury cars and elite travel, combining automotive expertise with glamorous adventures. With two dynamic hosts and a focus on global exploration, the show promises high entertainment value and broad audience appeal.


Concept 2 - Motor Mogul

Concept Overview: "Motor Mogul" is a fast-paced reality show where an expert negotiator and car connoisseur travels the globe to find, negotiate, and acquire rare, exotic, and classic cars. Each episode follows the thrilling process of discovering, evaluating, and haggling for high-value vehicles, offering viewers an inside look at the art of car negotiations. Combining elements of suspense, strategy, and education, the show appeals to car enthusiasts and fans of high-stakes deals.

Format: Each episode begins with the negotiator receiving a tip on a rare car, followed by research on its history, market value, and risks. The team assesses the car’s condition, authenticity, and potential for investment. The heart of the show is the intense negotiation process, where the expert uses psychological tactics and keen instincts to secure the best deal. The episode concludes with the decision to either close the deal or walk away, followed by a post-deal evaluation of the car's market value and transport to its new home.

Hosts/Expert:
The lead negotiator is a seasoned automotive expert with deep knowledge of rare cars and the negotiation process. Supported by a team of mechanics, historians, and appraisers, the negotiator’s skill in evaluating cars and handling tough negotiations drives the show’s tension and excitement.

Target Audience:

  • Car Enthusiasts & Collectors: Drawn to rare, exotic, and classic cars.

  • Bargain Hunters: Fans of negotiation and high-stakes haggling.

  • Reality TV Fans: Enjoying the drama and unpredictability of unscripted deals.

  • Luxury Lifestyle Enthusiasts: Interested in the world of exclusive auctions and high-end cars.

Unique Selling Points:

  • Real-Time Negotiations: Viewers witness the entire process of securing rare cars, full of suspense and drama.

  • Expert Insight: Educational moments on car history, market values, and negotiation tactics.

  • Global Locations: Episodes filmed in different countries and cities, from Monterey auctions to private collections in Europe.

  • High-Value Cars: The show features some of the most expensive and iconic cars, ensuring appeal to car lovers of all kinds.

  • Drama & Suspense: Intense bargaining with surprise twists keeps viewers hooked.

Episode Ideas:

  • The Ferrari Challenge: Negotiating for a rare Ferrari 250 GTO from a tough seller.

  • The Porsche Hunt: Searching for an original 1970s Porsche 911 Turbo amid replicas.

  • Supercar Showdown: Acquiring a Lamborghini Miura despite a sky-high price tag.

  • Rare Japanese Imports: Navigating cultural barriers to find a Toyota 2000GT in Japan.

  • Barn Find Treasure: Assessing a vintage Shelby Mustang found in a rural barn.

Partnerships & Sponsorships:

  • Luxury Car Brands: Ferrari, Lamborghini, Porsche, Maserati.

  • Car Auctions: RM Sotheby’s, Barrett-Jackson.

  • Restoration & Service Shops: Companies that specialize in classic car restoration.

  • Luxury Brands: High-end automotive accessories, watches, and bespoke clothing.

Conclusion:
”Motor Mogul” is a captivating, high-energy series that blends car collecting with the art of negotiation. Featuring expert insights, real-time deal-making, and a global exploration of rare cars, the show promises to engage car enthusiasts and reality TV fans alike, offering thrilling moments and educational content. Perfect for networks focused on adventure, lifestyle, and entertainment, this show is a must-watch for anyone intrigued by luxury vehicles and high-stakes negotiations.


Concept 3 - The Car Vault

Concept Overview: "The Car Vault" is a visually stunning documentary series that explores the history, evolution, and cultural significance of iconic classic cars. Hosted by a passionate automotive expert, the show takes viewers on a journey through the stories of three legendary cars per episode, from their origins to their impact on the industry and culture. Each episode includes historical context, expert commentary, and thrilling driving sequences to highlight the craftsmanship and innovation behind these timeless machines.

Format: Each episode features three classic cars, each representing a different era, manufacturer, or milestone in automotive history. The host will provide in-depth commentary, revealing the unique stories, innovations, and cultural impact of each car. Beautiful close-up shots and cinematic driving sequences will showcase the design and engineering of each vehicle.

Host: An expert with deep knowledge of classic cars and automotive history, the host will guide viewers through the stories behind each car, sharing insights, personal experiences, and connecting each vehicle to broader cultural and technological movements.

Target Audience:

  • Car Enthusiasts: Fans of classic cars, design, and performance.

  • History Buffs: Viewers interested in the cultural and technological milestones of the 20th century.

  • Motorsport Fans: Those fascinated by the impact of classic cars on racing history.

  • Luxury & Design Lovers: Viewers who appreciate the artistry and craftsmanship behind luxury vehicles.

  • General Audiences: Those who enjoy high-quality documentaries with captivating visuals and storytelling.

Unique Selling Points:

  • High-Quality Cinematography: Stunning beauty shots and thrilling driving sequences immerse viewers in the world of classic cars.

  • In-Depth Historical Context: Each episode dives into the social, technological, and cultural factors shaping the automotive world.

  • Driving Experience: The host’s personal take on each car’s performance adds excitement and authenticity.

  • Cultural Relevance: Explores the cars’ impact on popular culture, from film to celebrity status.

  • Three Cars Per Episode: Offers variety and a broader perspective on automotive history.

Episode Ideas:

  • The Golden Age of American Muscle: Featuring the Corvette, Mustang, and Charger.

  • The Rise of European Sports Cars: Showcasing the Ferrari 250 GTO, Porsche 911, and Jaguar E-Type.

  • The Car Culture Icons: Featuring the Ford GT40, Shelby Cobra, and Lamborghini Miura.

  • Iconic Movie Cars: Exploring cinematic icons like the DeLorean, Batmobile, and Mini Coopers.

Potential Partnerships & Sponsorships:

  • Luxury car brands (Porsche, Ferrari) for exclusive access to rare models.

  • Car restoration experts and classic car auction houses for added expertise.

Conclusion: "The Car Vault" celebrates the beauty and legacy of classic cars through breathtaking visuals and expert insights. With a mix of historical context, thrilling driving, and cultural exploration, this series will appeal to car lovers and history buffs alike.


Concept 4 - Engineered Outlaws

Concept Overview:
"Engineered Outlaws" is a thrilling historical docu-series that explores the fascinating roots of NASCAR, tracing its origins to the Prohibition era. The series uncovers how moonshiners modified their cars to evade law enforcement, turning their high-performance vehicles into the foundation of what would become NASCAR racing. Through dramatic reenactments, archival footage, expert interviews, and 3D animation, the show delves into the culture of moonshine running and the automotive innovations that led to the birth of the sport.

Format:
The series will feature 6–8 episodes, each focusing on different aspects of the moonshine story:

  1. Historical Context: Each episode opens with a look at Prohibition, the rise of bootlegging, and the socio-political environment that fueled the moonshine trade.

  2. The Cars & Modifications: Experts break down the car modifications used by moonshiners, with 3D animations showcasing engine upgrades, custom suspensions, and reinforced frames.

  3. Outlaw Culture & Dangerous Pursuits: Reenactments highlight moonshiners evading law enforcement on backroads, showcasing high-speed chases and the daring tactics used by both runners and lawmen.

  4. The Birth of NASCAR: Each episode concludes with a look at how these illicit races transformed into NASCAR competitions, with interviews from historians and racing legends.

  5. Legacy: The final segment reflects on how moonshine running influenced modern-day racing and car culture.

Host(s):
The series will be hosted by a charismatic car expert or racing historian with a passion for NASCAR's origins and the moonshine trade. A secondary expert—either a professional driver, mechanic, or historian—will provide additional insights.

Target Audience:

  • Car Enthusiasts: Those passionate about classic cars, racing history, and automotive innovation.

  • NASCAR Fans: Viewers interested in the origins of NASCAR and its cultural roots.

  • History Buffs: Those intrigued by Prohibition-era history and its impact on American culture.

  • Action & Drama Fans: Viewers who enjoy thrilling chases and real-life stories of danger and innovation.

  • Documentary Lovers: Fans of well-researched, engaging docu-series exploring unique historical narratives.

Unique Selling Points:

  • Untold NASCAR Origins: The series offers a fresh perspective on NASCAR, focusing on moonshine runners as the true creators of the sport.

  • 3D Animation & Car Tech: Detailed breakdowns of car modifications give an in-depth, educational look at early performance vehicles.

  • High Production Value: Cinematic reenactments and archival footage combine to create an immersive, visually stunning experience.

  • Nostalgia & Legacy: The show appeals to those interested in the roots of American motorsports and car culture.

Potential Episode Ideas:

  • The Outlaws of Prohibition: The Birth of Moonshine Running
    Prohibition sparks the rise of moonshine running, with bootleggers using modified cars to evade the law and fuel a dangerous underground trade.

  • Speed Demons: The Art of Car Modification
    Moonshiners engineer high-performance cars with custom modifications like reinforced suspensions and powerful engines to stay one step ahead of the law.

  • Running the Gauntlet: High-Speed Chases
    Daring moonshine chases through backroads showcase the high-risk tactics used by bootleggers to evade law enforcement and survive dangerous pursuits.

  • From Outlaws to Legends: The Birth of NASCAR
    Former moonshiners transform their high-speed street races into the foundation of NASCAR, evolving from illegal competitions to a legitimate sport.

Potential Partnerships & Sponsorships:

  • NASCAR: Partnering with the racing league to promote the show and tap into its fanbase.

  • American Automotive Companies: Brands like Ford, GM, and Dodge could partner for product placements and sponsorships.

Conclusion: "Engineered Outlaws" is a high-energy, informative docu-series that uncovers the story behind the moonshine runners who laid the groundwork for NASCAR. Through dramatic reenactments, expert insights, and cutting-edge animation, the show offers an in-depth look at the dangerous, inventive world of Prohibition-era outlaws and the birth of American motorsports. With a mix of history, action, and automotive innovation, this series will captivate racing fans, car enthusiasts, and history lovers alike.


THANK YOU!

Thank you for your time and consideration. We’re excited about the opportunity to work together and believe our partnership could bring great value. We look forward to discussing how we can move forward and address any questions you might have. Thank you again for your consideration.